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ONE FOR ONE™
We’re in business to help improve lives.
With every product you purchase, TOMS will help a person in need. One for One™.
In 2006, TOMS founder Blake Mycoskie befriended children in a village in Argentina and saw that they didn’t have adequate shoes to protect their feet. Wanting to help, he created TOMS Shoes, a company that would match every pair of shoes purchased with a pair of new shoes for a child in need. One for One™. In 2011, the One for One™ model was expanded and TOMS Eyewear was launched. With every pair purchased, TOMS helps restore sight to a person in need. One for One™.
What began as a simple idea has evolved into a powerful business model helping address need, and also advance health, education and economic opportunity for children and their communities around the world. And this year, we’re thrilled to launch TOMS Roasting Co. With every bag of coffee purchased, TOMS will provide one week of clean water to a person in need. One for One™.
TOMS has given more than 35 million pairs of new shoes to children in need and helped restore sight to over 250,000 people. We are incredibly proud of and humbled by this milestone, and more excited than ever to see how the continual evolution of our Giving can positively impact communities in need around the world.
Giving In Action
Giving Around the World
A look into the Giving side of TOMS
Creating jobs in Haiti
TOMS begins manufacturing in Haiti
Restoring sight in Cambodia
Malita, age 11
TOMS GIVING TIMELINE
2006
TOMS IS BORN
March | Venice, CABlake, one intern and friends start TOMS in Blake's Venice, Calif. apartment.
1st SOUTH AFRICA GIVING TRIP
Summer | South Africa
1st 10,000 PAIRS GIVEN
Fall | ArgentinaBlake, family members and TOMS employees travel to Argentina to give new shoes to the children who first inspired him to create TOMS.
2008
TOMS LAUNCHES THE 1st ANNUAL ONE DAY WITHOUT SHOES
Spring | CaliforniaOne Day Without Shoes encourages people to go without shoes to raise global awareness for children’s health and education. LEARN MORE
1st U.S. GIVING TRIP
150,000 TOTAL NEW SHOES GIVEN
2009
150,000 TOTAL NEW SHOES GIVEN
SHOE GIVING MODEL EVOLVES FROM TOMS GIVING TRIPS TO A NETWORK OF GIVING PARTNERS
SHOE GIVING MODEL EVOLVES FROM TOMS GIVING TRIPS TO A NETWORK OF GIVING PARTNERS
Humanitarian organizations begin to integrate new TOMS Shoes into their larger health, education and community development programs, often pairing new shoes with health exams, medication, school uniforms and more for the children they serve.
SEE HOW SHOE GIVING WORKS
ETHIOPIAN PRODUCTION BEGINS
Fall | EthiopiaTOMS partners with local manufacturers to produce Giving Shoes for Ethiopian Giving Partners.
1,000,000 PAIRS OF SHOES GIVEN
Summer | ArgentinaBlake and a TOMS team return to Argentina to celebrate the 1,000,000th pair of new shoes given.
2010
1,000,000 PAIRS OF SHOES GIVEN
Summer | ArgentinaBlake and a TOMS team return to Argentina to celebrate the 1,000,000th pair of new shoes given.
TOMS INCREASES INVESTMENT IN PODOCONIOSIS
TOMS begins to fund research, mapping, expansion of treatment programs and clinics, patient rehabilitation and advocacy to help prevent the disease.
PODOCONIOSIS is a painful and stigmatizing form of elephantiasis that affects millions who live and work barefoot in silica-rich volcanic soil. Podoconiosis is 100% preventable with shoes and proper foot hygiene.
LAUNCH OF TOMS EYEWEAR
Summer | USA, UK & CANTOMS partners with Seva Foundation to deliver sight-saving surgery, prescription glasses and medical treatment to people in need. One for One™.
1st WORLD SIGHT DAY
Fall | GlobalTOMS joins eye care and public health organizations around the world to raise awareness for avoidable blindness and visual impairment.
SEE HOW SIGHT GIVING WORKS2011
TOMS INCREASES INVESTMENT IN PODOCONIOSIS
TOMS begins to fund research, mapping, expansion of treatment programs and clinics, patient rehabilitation and advocacy to help prevent the disease.
PODOCONIOSIS is a painful and stigmatizing form of elephantiasis that affects millions who live and work barefoot in silica-rich volcanic soil. Podoconiosis is 100% preventable with shoes and proper foot hygiene.
LAUNCH OF TOMS EYEWEAR
Summer | USA, UK & CAN
TOMS partners with Seva Foundation to deliver sight-saving surgery, prescription glasses and medical treatment to people in need. One for One™.
1st WORLD SIGHT DAY
Fall | GlobalTOMS joins eye care and public health organizations around the world
to raise awareness for avoidable blindness and visual impairment.
SEE HOW SIGHT GIVING WORKSTOMS HIRES CHIEF GIVING OFFICER
Winter | Los Angeles, CAChief Giving Officer joins the Giving Team to further develop and evolve TOMS Giving strategy and impact
TICKET TO GIVE
Spring | HondurasTOMS community members join Giving Partner Hogar de Niños Enmanuel in Honduras to help give new shoes to children in need.
TOMS EXPANDS SIGHT GIVING
TO 9 COUNTRIES
TOMS GIVING DEPARTMENT GROWS TO 20+
Fall | Los Angeles, CAThe Giving Team is dedicated to every aspect of Giving, including strategic planning, logistical support, program development and impact measurement.
2012
TOMS EXPANDS SIGHT GIVING
TO 9 COUNTRIES
TICKET TO GIVE
Spring | HondurasTOMS community members join Giving Partner Hogar de Niños Enmanuel
in Honduras to help give new shoes to children in need.
TOMS GIVING DEPARTMENT GROWS TO 20+
Fall | Los Angeles, CAThe Giving Team is dedicated to every aspect of Giving, including strategic planning, logistical support, program development and impact measurement.
KENYAN PRODUCTION BEGINS
Spring | KenyaTOMS partners with local manufacturers to test and produce locally made Giving Shoes for Kenyan partners.
PRODUCTION BEGINS TESTING IN INDIA
Spring | IndiaTOMS partners with multiple manufactures to begin testing shoe production for local Giving Partners.
TOMS LAUNCHES IMPROVED CANVAS SHOE
Spring | GlobalBased on feedback from our Giving Partners, we widened the fit and increased the thickness of the sole and canvas for global Giving.
2013
KENYAN PRODUCTION BEGINS
Spring | KenyaTOMS partners with local manufacturers to test and produce locally made Giving Shoes for Kenyan partners.
TOMS LAUNCHES IMPROVED CANVAS SHOE
Spring | GlobalBased on feedback from our Giving Partners, we widened the fit and increased the thickness of the sole and canvas for global Giving.
PRODUCTION BEGINS TESTING IN INDIA
Spring | IndiaTOMS partners with multiple manufactures to begin testing shoe production for local Giving Partners.
TOMS COMMITMENT TO HAITI
Fall | HaitiIn September, Blake Mycoskie made a five-year commitment at the Clinton Global Initiative to Haiti to begin local manufacturing and help establish industry and create local jobs.
TOMS LAUNCHES THE SPORTS SHOE
Spring | GlobalThe sports shoe supports children in our Giving Partners’ sports, nutrition and health programs.
TOMS MARKETPLACE LAUNCHES
Winter | U.S.TOMS Marketplace features products from companies that have been hand-selected by the TOMS team because of their commitment to give back to communities around the world.
2014
TOMS COFFEE LAUNCHES
Spring | GlobalFor every bag of coffee purchased, TOMS will provide clean water to a community in need. One for One™.
TOMS HAS GIVEN OVER 35 MILLION PAIRS OF NEW SHOES and HAS HELPED RESTORE SIGHT TO MORE THAN 250,000 PEOPLE
TOMS HAS GIVEN OVER 35 MILLION PAIRS OF NEW SHOES and HAS HELPED RESTORE SIGHT TO MORE THAN 250,000 PEOPLE
TOMS MARKETPLACE LAUNCHES
Winter | U.S.TOMS Marketplace features products from companies that have been hand-selected by the TOMS team because of their commitment to give back to communities around the world.
Read our Giving report
